WSI World's Largest and Most Innovative Digital Marketing Agency Network

Get ranked on the 1st page of Google fast with our proven SEO services Ottawa? You’ve heard the term “Google it” and you’ve probably Googled something. If you don’t find what you are looking for in the first page you probably give up on that search and edit your search terms. That’s exactly what your customers are doing when looking for your business. It is imperative that your business get to the top of the Google search page with SEO. How is that done? The process of getting your site and content to the top of the search engine result page (SERP’s) is called  Search Engine Optimization (SEO) . Read More:  https://wsiestrategies.com/ottawa-seo-services/

You might be wondering why your WSI eStrategies team is sharing secrets about meta tags and conversions when the almighty Google has declared they aren’t used for ranking purposes anymore, right? The truth is, the  keyword and description meta tags  aren’t used in the search algorithms like they used to be, but they still matter. We’ll not only show you why they matter, we’ll also give you some secrets to crafting meta tags that drive conversions. Read More:  https://wsiestrategies.com/blog/secrets-crafting-meta-tags-drive-conversions/

Want to make a digital marketing agency run for the hills? Tell them you’re a small business wanting to perform SEO. The truth is, most small businesses don’t have the budget or patience to compete in this space against their giant competitor! Or do they?  2017 Web.com Small Business Digital Trends Report  highlights, only a sad 17% of small business owners plan to invest in SEO. Crazy right?  In a business world where the internet is everything, how can you not afford to invest in  Search Engine Optimization (SEO)? Read More:  https://wsiestrategies.com/blog/small-business-seo/

Our  Social Media Marketing Experts  at WSI Ottawa wants to give you an overview of the latest news feed changes that have happened on Facebook, but most importantly share some tips on how you can conquer them. On January 11 th , Facebook said that it is making changes to its News Feed algorithm in an effort to make the site better for people’s “well-being”. In his statement, Mark Zuckerberg said that Facebook “ feels a responsibility to make sure their services aren’t just fun to use, but also good for people’s well-being, and when we use social media to connect with people we care about, we feel better about the time we spend on a social site.” To Read More: https://wsiestrategies.com/blog/5-tips-conquering-facebook-news-feed-changes/

Web technology is progressing at lightning speeds and with that so is web and consumer behaviour. You probably already realize this, and you know your company’s website must evolve as well. But before we just throw our tips and tricks at you, you need to understand that  website design or redesign  is not only about new colours or graphics but also about the technology. A few years in web technology can bring important changes that offer better user experience (UX), easier platform management (CMS) and superior functionality. Also, different kinds of websites have different purposes, but we typically want them to accomplish the following goals. You want to promote your key products and services offered You want to generate leads and brand awareness You want to establish credibility in your vertical So how do you begin to shape a purposeful company website? Read more at :  https://wsiestrategies.com/blog/5-things-demand-web-developer/

Social media marketing is without a doubt one of the strongest tools you have in your arsenal to reach innumerable new or existing customers and maximize conversions. According to  research group  Statista ,  there are over three billion people active across social media platforms world-wide, with greater than 22 million of those users right here in Canada. With numbers that high and growing daily, you can’t afford for your business NOT to have an active social media presence… or can you? As with any powerful tool, if it is not used properly, social media marketing can destroy your company’s online reputation and drive people away. Originally Published on  https://wsiestrategies.com/blog/7-reasons-stop-using-social-media/

Partnering with the right Social Media Marketing Company is an ideal way for your business to build brand awareness and engage with customers. It’s really about building relationships with your audience through social interaction. It makes your customers feel special and as if they are a part of your business. Through pictures,  videos  and messages they get an inside look at your business and it helps to form a connection and brand loyalty. Other benefits of social media marketing include better relationships with customers, which mean increased retention rates, and brand advocacy. If customers know your business is active and engaged with social media, they have a more immediate way to receive your content and have the means to contact and interact with you. Originally Published on  https://wsiestrategies.com/social-media-marketing-ottawa/